Head of Partnerships - North America

Company: Merlin Magic Making
Location: Orlando
Posted on: March 25, 2025

Job Description:

What you'll bring to the teamLocation: Orlando or North America attraction / siteReports To: VP Global PartnershipsThe Head of Partnerships, US, is a strategic leadership role responsible for managing and expanding key partnerships across the region. This role focuses on driving partnership revenue, enhancing brand equity, and elevating the guest experience through innovative activations, including promotions, sponsorships, and experiential marketing. As a key player in aligning regional efforts with global strategies, this position ensures consistency, impact, and long-term success across all partnership initiatives.What You'll Be Doing:

• Manage US Partnership Accounts - Oversee and expand partnerships, ensuring revenue goals and high levels of earned media for Merlin's US attractions.
• Build & Maintain Partner Relationships - Develop strategic, long-term collaborations with key brand partners to drive business growth across multiple channels.
• Develop & Execute Creative Campaigns - Lead innovative activations, sponsorships, and experiences that maximize brand exposure and revenue impact.
• Support Major Attraction Launches - Work with partners to enhance product launches and events through strategic product and media contributions.
• Align with Global Partnership Teams - Coordinate cross-region accounts with UK and Global Partnerships teams to ensure seamless execution.
• Drive New Revenue Opportunities - Identify and secure new brand partnerships alongside the Global Partnership Solutions Director and Head of Partnership Sales.
• Coordinate Channel Strategy - Work with Revenue Management to set guidelines and gain approvals for partnership sales strategies.
• Share Best Practices & Insights - Contribute to global collaboration efforts, sharing knowledge and identifying new opportunities for alignment.
• Lead & Develop the US Partnerships Team - Provide mentorship, training, and leadership to ensure the team delivers high-impact campaigns.Qualifications & Experience
  • Bachelor's degree in business, Marketing, Communications, or a related field
  • 8 years + experience in senior partnership or sponsorship roles, with a focus on managing large accounts in the US
  • Extensive commercial acumen with a track record of driving revenue growth through partnerships.
  • Strong experience in leading significant partnership accounts, with a demonstrated ability to align regional and global strategies.
  • Excellent negotiation and relationship management skills, with the ability to influence and engage at all organizational levels.
  • Experience in leading high-performing teams and fostering a collaborative, results-driven environment.
  • Strong strategic thinking and problem-solving abilities, with a focus on innovation and execution.BenefitsWe're growing fast and alongside a fun and friendly environment, we offer a fabulous package and amazing prospects - ideal if you're already fantastic and want to become even better (our magic can help here). If you have any questions or if you require any assistance, because of a disability or medical condition, please contact us by email at Recruitment@Merlinentertainments.biz and one of the team will get back to you as soon as possible.Pay RangeFrom USD $80,000.00/Yr.
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Keywords: Merlin Magic Making, Orlando , Head of Partnerships - North America, Other , Orlando, Florida