Executive Director
Company: Starling
Location: Orlando
Posted on: February 17, 2025
Job Description:
Starling at Ponte Vedra Senior Living Community offers
unparalleled Assisted Living and Memory Care lifestyles. We're
looking for a dynamic and personable Executive Director to carry
out the company's Mission and Core Values. The professional
selected for this dynamic role will manage all aspects of the
24-hour, 7 day a week operation of the community, in order to
ensure resident and family satisfaction, as well as regulatory
compliance. They will work closely with Starlings' COO and Regional
team, to develop and execute strategy and initiatives to
consistently deliver the Mission and Core Values of the
organization.The ED will be tasked with managing their team to meet
the Company's quality standards and financial goals while adhering
to operating policies and applicable regulations.Educational
Requirements and Experience:
- Bachelor's degree, preferably in Business Administration,
Hospital Administration, or Health related field.
- State of Florida CORE Certification required.
- Minimum of three years managerial experience preferably in the
senior living, health care or hospitality industries.
- Previous management experience including hiring, coaching,
performance management, daily operations supervision and
discipline.
- Previous sales experience preferred.
- Demonstration of success in managing operating
expenses.ESSENTIAL DUTIES AND RESPONSIBILITIESThe following duties
are normal for this position. This list is not to be construed as
exclusive or all inclusive. Other duties may be required and
assigned.Managing Vision and PurposeBusiness Development and Top
Line Growth
- Demonstrates the ability to identify and build relationships
within the local area that drives businesses into the community, as
well as effectively price the product, thereby maximizing top-line
revenue growth and achieves appropriate market position.
- Ensures the community has an effective external business
development strategy in place, with clear accountabilities
assigned, is able to articulate results and adjust plan accordingly
to maximize referral leads and move-ins. Submits EBD Plans to VPO
prior to Quarterly deadlines.
- Holds Sales Director and other community leaders accountable
for a predetermined number of quality visits and establishes
appropriate referral sources, resulting in move-ins from referrals
approaching company best practice standards.
- Cooperates with all professional organizations which have an
interest in the medical, nursing, social service, educational and
recreational aspects of the community.Family Services
- Maintains a monthly proactive communication with resident's
family members or responsible parties via calls, emails, care plan
meetings, letters.
- Oversees the planning of an in-house family event monthly.
- Encourages family involvement via Volunteer Programs.
- Available to residents and their families.
- Ensures implementation and maintenance of a family support
program.
- Ensures Family Service Meetings are happening regularly.
- Ensures Wellness and Resident Care systems are implemented and
followed and Nursing has appropriate interventions and follow ups
in place.Quality Assurance and Regulatory Compliance
- Strives for excellent quality care and service delivery as
measures in the Quality Services Review process; institutes and
ensures corrective action in a timely manner.
- Reviews customer surveys and acts accordingly; institutes
appropriate corrective actions in a timely manner.
- Develops a thorough working knowledge of state regulations,
policies and procedures dictated for residents; ensures
compliance.
- Ensures all resident administrative files are well maintained,
current and in compliance with state regulations.
- Ensures community is in compliance with OSHA requirements.
- Provides leadership and promotion of the Safety and Risk
Management policies.
- Reviews all incident reports; ensures corrective actions are in
place in a timely manner.
- Maintains and safeguards the property of the community in
accordance with accepted policies.
- Exercises sound fiduciary responsibility while adhering
strictly to the established policies and procedures of the
Owners.
- Cooperates to the fullest extent possible with all municipal,
county, state and federal agencies, departments, bureaus and
commissions which maintain or exercise any regulatory authority
over the community to include Fire Safety and Disaster Preparedness
policies and procedures.Business Acumen
- Meets the financial targets with the goal to maximize
return.
- Thinks abstractly and makes things work when there is no
absolute instruction; ability to adapt to business needs.
- Functional knowledge of all operating programs including memory
care, clinical, dining and social programs.
- Ability to forecast accurately.
- Overcomes competitive obstacles.
- Understands market dynamics.Financial Management
- Strives to improve profitability on an annual basis.
- Prepares, adheres to the community budget.
- Ensures budgeted revenue is achieved or exceeded by maximizing
occupancy and room rate.
- Reviews monthly financial statements implements plans of action
for deficiencies.
- Effectively manages collection process.
- Manages variable and other productive labor to benchmarks
adjusting timely to occupancy and service level changes.
- Manages key, non-labor operating costs in line with budgeted
levels.
- Processes and submits monthly expenses and budget data timely
per policies and internal business controls.
- Assists in development of initial draft of operating and
Capital Expenditure Budget for the community.
- Prepares initial variance analysis of Monthly Financial
Statements.Customer Focus
- Dedicated to meeting the expectations and requirements of
internal and external customers; gets first hand customer
information and uses it for improvements in products and services;
acts with customers in mind; establishes and maintains effective
relationships with customers and gains their trust and
respect.
- Achieves outstanding resident engagement and team member
engagement survey results.
- Leads the development and regular review of the engagement
improvement plan.
- Effectively resolves customer concerns through consistent use
of the problem resolution program.
- Holds consistent, effective Resident Council meetings.
- Customer referrals achieved on a regular, recurring basis;
strives to be above the company average.
- Leadership team interacts with residents.
- Minimal loss of residents to competitors, with a declining
trend that is below company average.
- Initiates, promotes and provides ongoing commitment to
excellence in services.
- Maintains a close liaison with residents and their
organizations, keeping informed at all times of their desires and
requirements.Command Skills
- Provides honest and constructive evaluation of Department
Leaders.
- Provides frequent, systematic communication with team,
residents and community.
- Drives low turnover by utilizing best practices.
- Expresses expectations both verbally and in writing.Driving for
Results
- Meets NOI expectations.
- Manages the P&L.
- Meets occupancy expectations.
- Achieves and executes consistent labor schedules seven days a
week.
- Achieves great resident retention through a focus on
service.
- Actively participates in local business councils.
- Instills in team members a "whole community approach".
- Drives ownership to the department leaders.
- Pursues a personal program of continuing education in all
relevant aspects of the senior living industry as determined
appropriate by management.
- Participates in planning and implementing the marketing and
sales strategies as established by marketing and management for all
components of the community. Directly supervises the marketing
efforts after stabilized occupancy.Supervisory
- Oversees all departments, maintaining full responsibility for
efficient operations and compliance with the financial goals
established in the approved Operating Budget.
- Deals with direct reports firmly and fairly in a timely manner;
does not allow problems to fester, regularly reviews performance
and holds timely discussions; can make tough decisions when all
other efforts fail.
- Maintains appropriate level of part-time staff to prevent
overtime, staffs peak activity periods.
- Promotes development of team management skills, capabilities
and sharing of best practices.
- Addresses team member concerns directly, contributing to low
team member turnover and increasing engagement.
- Ensures consistent and timely orientation and ongoing training
is delivered to team members.
- Ensures that appearance and presentation of staff is
professional.
- Promotes a positive and efficient work atmosphere by
establishing an organization that has a formal system of
accountability and clear chain of command.Salary is $95,000 to
$100,000 based on experience.
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Keywords: Starling, Orlando , Executive Director, Executive , Orlando, Florida
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